Posts by Tags

bass diffusion

New Product Launches: Diffusion Across Markets and Brands

less than 1 minute read

Published:

This is the most salient and inexorable question every marketer asks himself before he creates the marketing strategy for his new product launch in existing or fresh untapped markets. As a marketing analyst, let me help the CMO with his diffusion strategy and respective sales forecast by introducing him to the concept of Diffusion Models.

brand loyalty

Brand Loyalty – A Paramount Strategic Affair

less than 1 minute read

Published:

Understanding Brand Perception and Brand Loyalty and explore a method to model 8 metrics to help you analyze your Brand Loyalty using the conventional and reliable Multiple Regression technique or with my favorite Markov Chain.

brand perception

Brand Loyalty – A Paramount Strategic Affair

less than 1 minute read

Published:

Understanding Brand Perception and Brand Loyalty and explore a method to model 8 metrics to help you analyze your Brand Loyalty using the conventional and reliable Multiple Regression technique or with my favorite Markov Chain.

drivers

Brand Loyalty – A Paramount Strategic Affair

less than 1 minute read

Published:

Understanding Brand Perception and Brand Loyalty and explore a method to model 8 metrics to help you analyze your Brand Loyalty using the conventional and reliable Multiple Regression technique or with my favorite Markov Chain.

forecasting

Exploring the Markovian Process for Equity Price Forecasting

less than 1 minute read

Published:

Have you ever been an investor in the stock market? Have you been successful enough in predicting the correct bunch of equities to invest in? Well as a business analyst I have been pretty inquisitive about the behavior of the markets and fluctuations in equities. Thinking about capturing the trend of these stock prices might intrigue a statistician to drill into forecasting techniques and build a model to forecast the next equity price or even perhaps purchase the most stable equity in the market. This made me explore the stochastic processes domain and experiment with a probabilistic technique known as Markov Chain.

markov chain

Exploring the Markovian Process for Equity Price Forecasting

less than 1 minute read

Published:

Have you ever been an investor in the stock market? Have you been successful enough in predicting the correct bunch of equities to invest in? Well as a business analyst I have been pretty inquisitive about the behavior of the markets and fluctuations in equities. Thinking about capturing the trend of these stock prices might intrigue a statistician to drill into forecasting techniques and build a model to forecast the next equity price or even perhaps purchase the most stable equity in the market. This made me explore the stochastic processes domain and experiment with a probabilistic technique known as Markov Chain.

new markets

New Product Launches: Diffusion Across Markets and Brands

less than 1 minute read

Published:

This is the most salient and inexorable question every marketer asks himself before he creates the marketing strategy for his new product launch in existing or fresh untapped markets. As a marketing analyst, let me help the CMO with his diffusion strategy and respective sales forecast by introducing him to the concept of Diffusion Models.

product launch

New Product Launches: Diffusion Across Markets and Brands

less than 1 minute read

Published:

This is the most salient and inexorable question every marketer asks himself before he creates the marketing strategy for his new product launch in existing or fresh untapped markets. As a marketing analyst, let me help the CMO with his diffusion strategy and respective sales forecast by introducing him to the concept of Diffusion Models.

stocks

Exploring the Markovian Process for Equity Price Forecasting

less than 1 minute read

Published:

Have you ever been an investor in the stock market? Have you been successful enough in predicting the correct bunch of equities to invest in? Well as a business analyst I have been pretty inquisitive about the behavior of the markets and fluctuations in equities. Thinking about capturing the trend of these stock prices might intrigue a statistician to drill into forecasting techniques and build a model to forecast the next equity price or even perhaps purchase the most stable equity in the market. This made me explore the stochastic processes domain and experiment with a probabilistic technique known as Markov Chain.